Jason Kirby
turning good ideas into great businesses
As an executive leader for 4 different startups that have been acquired/sold, I've been exposed to what it takes to build a company with a strong vision and package it up for a successful acquisition. From creative services, education, HRtech, gaming and cloud infrastructure, I've proven that my systems and strategies are industry agnostic.
I join early staged startups with high potential and build systems that collect and interpret data to increase customer acquisition, retention, & CLTV while decreasing CAC. I specialize in strategic direction, CRM development/optimization, retargeting, social advertising, conversion optimization, and business development.
Currently, I am acting President & COO of Generation Esports, the platform behind High School Esports League, helping them scale to over 3,000 schools and 80,000 students across North America.
Previously at Walmart as the Director of Digital Media working towards bringing digital first media to the Walmart ecosystem. I became a part of the Walmart team after the acquisition of LiquidSky Software where I was the Chief Revenue Officer.
Previously at LiquidSky Software (acquired by Walmart), I manage marketing, sales, day-to-day operations, and was responsible from building our team from 3 to 35 in 18 months. We've successfully raised $12M in funding, grew to over 1.5 million registered users in 130 countries, negotiated B2B contracts with the Fortune 100, and built one of the most recognized brands in the cloud gaming space.
My Leadership Philosophy:
As a leader I disrupt the "status quo" in everything I do. I believe there is a place for "don't fix it if it isn't broken" but that mentality can lead to complacency which is my arch-enemy. I know that through observation of behavior, interpretation of data and constant optimization leads to systematically improved results.
I join early staged startups with high potential and build systems that collect and interpret data to increase customer acquisition, retention, & CLTV while decreasing CAC. I specialize in strategic direction, CRM development/optimization, retargeting, social advertising, conversion optimization, and business development.
Currently, I am acting President & COO of Generation Esports, the platform behind High School Esports League, helping them scale to over 3,000 schools and 80,000 students across North America.
Previously at Walmart as the Director of Digital Media working towards bringing digital first media to the Walmart ecosystem. I became a part of the Walmart team after the acquisition of LiquidSky Software where I was the Chief Revenue Officer.
Previously at LiquidSky Software (acquired by Walmart), I manage marketing, sales, day-to-day operations, and was responsible from building our team from 3 to 35 in 18 months. We've successfully raised $12M in funding, grew to over 1.5 million registered users in 130 countries, negotiated B2B contracts with the Fortune 100, and built one of the most recognized brands in the cloud gaming space.
My Leadership Philosophy:
As a leader I disrupt the "status quo" in everything I do. I believe there is a place for "don't fix it if it isn't broken" but that mentality can lead to complacency which is my arch-enemy. I know that through observation of behavior, interpretation of data and constant optimization leads to systematically improved results.
On a personal level, I am happily married, traveled to 25+ countries, passionate about politics that improve all American lives, and have a new found love for playing soccer.